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Episode - 15 | January 16, 2024

Search at a Crossroads: The Impact of AI on Google in 2024

Join Erin Sparks, SEO expert and digital agency owner, in his thought-provoking discussion with Lily Ray and Barry Schwartz about the future of SEO. Get insights into the year ahead surrounding the new search landscape as our guests address hot-button topics like how AI is reshaping both SEO and Google’s strategies, the blend of traditional and AI-driven SEO, the evolving role of content, and more.

Search at a Crossroads: The Impact of AI on Google in 2024
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Featured speakers

Barry Schwartz
President and Owner of RustyBrick
Lily Ray
Senior Director, SEO & Head of Organic Research at Amsive Digital
Erin Sparks
Founder of Site Strategics and host of EDGE of the Web podcast